E-Commerce / Retail
Bloom Florist & Gifts
E-Commerce Launch & Conversion Optimization
Seattle, WAView Study
E-Commerce & Local SEO Redesign
Chicago's beloved artisan bakery needed more than a website refresh. We rebuilt their entire digital presence — from design to e-commerce to local SEO — and tripled their online revenue in 90 days.
Online Order Volume
Google — 'Best Bakery Chicago'
Overall Revenue Increase
The Challenge
Mitchell's Bakery had been a Chicago institution for 18 years, but their digital presence was invisible. Their 2012 website had no online ordering, zero Google visibility, and a mobile experience that drove customers to delivery apps instead.
Our Solution
We built a custom Next.js e-commerce site around Mitchell's brand story — warm photography treatment, seasonal menus, and a frictionless ordering flow. Local SEO was engineered from the ground up.
How We Did It
Two-day workshop studying the bakery's 18-year history, customer personas, and Chicago food culture.
Mapped ordering flows to minimize steps from landing page to order confirmation. 4 clicks, maximum.
3-week build: custom design system, Next.js frontend, Stripe checkout, Supabase backend.
Technical SEO audit, 47 location pages, GMB optimization, and a 90-day content calendar.
Visual Showcase
A preview of the finished product — every screen designed to convert, every interaction built for speed.
Results
Every number below comes from real analytics, real revenue reports, and real client data — not estimates.
Online Revenue Growth
Month 1 to Month 3 online sales grew 312% as the SEO and UX improvements compounded.
Google Ranking
Ranked #1 for 'best bakery Chicago' and 'artisan bakery near me' within 11 weeks of launch.
Lower Bounce Rate
New site visitors spend 3.4 minutes on average vs 54 seconds on the old site.
Email Subscribers
First-party email list built from zero to 2,400 in 60 days via loyalty program signup.
Technology Stack
Every technology chosen for a specific reason — performance, scalability, or developer experience.
“CodesWrap built us a site that ranks #1 in Chicago for 'best bakery near me'. Our online orders tripled within 6 weeks of launch. Best investment I've made for my business.”
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